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Graphic Design & Branding

Build Your Brand

Graphic Design & Branding

Your Brand Identity

Brand Development & Brand Guide Creation

A brand’s identity is the visual expression of a brand that is communicated to the outside world, and include its name, logotype or mark, communications, and visual appearance.

An identity system and identity guideline manual allow for the consistent use of the brand’s identity through all consumer touch-points allowing a brand to be easily recognized and gain awareness in the marketplace.

Brand Book Development Overview

Brand book, style guide, brand guidelines. No matter what you call it, this resource is the heart and soul of your brand. It takes your mission, vision, and values, and translates them into visual design. A well-developed, comprehensive brand style book will help everyone in your company know exactly how to communicate your brand.

What are brand guidelines?

They are a set of rules and tools on how to utilize the different elements of your brand.

Who uses brand books?

Designers, writers, marketers. In fact, anyone who will be developing creative pieces for your brand will use these guidelines.

Why is a brand book important?

Branding, thus brand books, define your company’s personality. The branding elements featured in this book are how the world will recognize you and learn to trust your brand.


Brand books are important as they become the living document of a brand – a single source of truth that ensures everyone has the same understanding of what the brand is. It helps a business to communicate consistently across all teams and channels.

What are the components to a brand book?

  • Mission and Vision
  • Target Audience
  • Personality
  • Values
  • Style Guides

What elements should be included in brand books?

  • Brand Story/Company History
  • Logo and Email Signature:
  • Color Palette
  • Typography
  • Imagery
  • Voice

Our Brand Identity Development Process Is Divided Into Four Main Phases.

Research & Discovery

We’ll work with you collaboratively to get all the pertinent information for us to deliver a solid brand and brand book that stands the test of time and test of your target audience(s).

From here, we’ll develop a strong and recognizable Logo & Brand Identity guideline manual that will set the standard for all future materials and allow for a consistent and coordinated communications effort across all customer touch-points.

Brand Story/Values/Voice Development

We’ll help distill your vision and mission into a narrative that is easily understood by any reader of the brand guide.

Imagery and Imagery Guidelines

We’ll help define what type of imagery should be used and not used through narrative and an easy-to-follow set of examples.

Brand Guide Layout and Delivery

Our graphic design team will design and layout an attractive and meaningful version of your brand guide.

Launching a new business or restarting after an economic crisis is not easy.

We have the team, the know-how, and the special pricing ready to help you get back to business. Professionally strategized, designed, and packaged solutions to get you started or get back on the road to competitive, revenue-generating activities through digital solutions.


  • Brand Identity Design

  • To get started with your branding, we have everything you need right here. You will build trust in your brand if you have a memorable and professional brand presence that stands out from the competition. We offer custom logo design, business cards, social profiles, email signatures, and much more.


  • Brand Catalog Design

  • In print or online mediums, a customized, branded brochure can demonstrate a company’s quality and value. Designing a creative, professional, and eye-catching brochure that reflects the personality of your business is something our award-winning design team excels at.


  • Custom PPT Design

  • A professionally designed PowerPoint deck can be used as a presentation or proposal template that can be edited at any time, while a brochure can be used as a digital catalog that can be shared with clients during an introduction. Keeping up with print and digital marketing trends is our specialty. We deliver results based on our expertise.
Build Your Site Content

Website Design & Development

Requirement Discovery

    When planning for the design and content of your website project, we’ll outline the four phases of the website discovery process. This discovery process consists of: Project Scope, Strategy, Site Structure, and Wireframe Design.
    Communication is one of the most important necessities that must be in place between us and yourself, otherwise, there is a distinct possibility that the project will take longer and you may not be satisfied. This is what this discovery process helps avoid, so both sides have clearly defined deliverables, and expectations are established.

Website Development

    Without a powerful website, your business is losing potential customers. Every single business needs a website that looks great, loads fast, and makes it easy to find all the information. Our team of web designers and developers will build you a website powered by WordPress that represents your brand and helps you promote your offerings.

When designing your website, here are the four areas we consider:

Brand Guidelines, Goals and Strategy, User Experiences (UI/UX), and Visual Content. With this proposed solution, we will deliver a modern, forward-thinking website design that achieves the following objectives.


Starting From
  • Website Design

    A highly attractive site with well-organized content.
  • The new site needs to have a beautiful design that is proportionally balanced and visually compelling. It needs to work perfectly with your brand and needs to present your content in a way that’s organized and uncluttered.


Starting From
  • Content Development

    Content and messaging to be focused and strategic.
  • The new site needs to focus on what is most important to your target markets. Strategically placed key messages and calls to actions should encourage interaction and engagement. While site content should be focused without being redundant or excessive.
Design & Branding

Using Graphic Design To Support Your Brand

There are so many different things our designer can do for you, it’s literally mind-blowing.

Here’s What We Can Do For You

  • Social media, display ads, Infographics, and website graphics
  • Website or landing page design or revising
  • Logo & email signature design
  • Business cards & stationaries
  • PowerPoint presentations
  • Print or digital brochures/Catalogs/ Flyers
  • Stickers/Product Labels
  • Sales sheets/Org-charts
  • Marketing materials for tradeshows, events, and outdoors
  • Book Cover Design
  • T-shirt graphics

We Can Also Do...

  • Video or motion graphics
  • Extremely complex or fine art illustrations
  • Fillable or interactive PDF documents
  • Photoshop art or complex photo manipulation
  • 3D / CAD
  • HTML / CSS / UI / UX, mobile or app design
  • Programming/coding/development

As you can see, your Valux Designer is truly an amazing partner to have. Take advantage of all that we offer. Contact us today to learn more about our graphic design solutions.

Our Credibility

Proud Member &

As a proud participant of the Forbes Communications Council and Entrepreneur Leadership Network, our team navigates the rapidly evolving tides of the internet on a daily basis and keeps up-to-date on shifting consumer habits and trends.

Let Us Help

Let Us Help
You Grow Your Business

No project is too large or too small for us. Whether it is a long-term, in-depth SEO campaign, or merely some marketing redirection, we are eager to assist you. Contact us today for a free consultation. We look forward to helping you expand your business.


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